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  You can collect and focus your thoughts by brainstorming, clustering, making lists, or asking yourself questions. The methods described below show how you can list your main ideas and supporting ideas. When determining your topic, it is important to consider your purpose, voice, personal style (persona), and audience. Here is where you answer the questions: Why am I writing this? What do I want to say? Who will read this? What is my attitude towards my topic? How can I persuade my readers to see my point of view?

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